Flow State Business
Welcome to the Flow State Business Podcast. I’m Ruby, founder and CEO of Flow State Business, and I help coaches and service providers build a business that sells every single day without launches, funnel stacks, sales calls, or the grind.
This show is all about daily sales and finding your flow state within that. I share exactly how I build evergreen, passive sales using a simple bridge model that turns small offers into a full ecosystem, so you can make sales while you sleep and grow toward your first million in flow.
I have spent 8 years in business and generated more than 4 million dollars in sales, and these days I run everything from the Gold Coast with my husband Michael and our two boys. I learned the hard way that more launches, bigger teams, and constant hustle do not buy you freedom. So I stripped it all back, built a model that actually fits my life, and now my masterminds sell out and sales come in almost every day on autopilot.
Each week you get solo episodes packed with the exact tactics behind selling daily, plus honest conversations with other founders and leaders building in flow. You will walk away ready to take aligned action and build a business that feels as good as it looks.
Press play and enjoy the binge.
xo Ruby
Flow State Business
Create content that SELLS
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If you’re stumped for ideas on how to create content that sells, this episode is going to light a FIRE beneath you. I’m so excited to dive into this topic today and show you just how flowy it can be to create juicy content that magnetises your ideal clients.
In this episode, I break down the exact process I use to create clear and precise content, the same process I teach inside my Mastermind and Inner Circle. First and foremost, it’s about getting crystal clear on your why and your soul’s deeper purpose. I share some deep questions to ask yourself - take the time to answer them on an energetic level and you’ll see how quickly your content begins to flow.
Creating content isn’t just about coming up with clever ideas. It’s about understanding yourself and your deeper purpose so that you can shine a light back on the people who see themselves in your reflection. If you’re not coming from a place of true understanding of your soul’s mission, your content will become disconnected, generalised, unclear, and boring.
Get your pen and paper out as I’m also going to walk you through an exercise to help you deeply understand your ideal client, their thoughts, their dreams, their energetic state and how you can help them with your current offerings. I share the results of my personal brainstorming exercise and how this has helped me zero in on my “Running on empty coach” and how I am able to serve them.
As a spiritual frequency source, there is nothing that can keep you back from getting your message out there. You don’t have to succumb to the way social media is adjusting you to perform. Don’t worry about algorithms and trends. Putting soul led content out there is WAY more effective.
I promise you, doing this exercise and taking the time to answer these questions for yourself will save you time in the long run and enable you to scale your business even faster.
Your ideal client is looking for someone who speaks the language of their soul. How will they know it’s you unless you make is clear with your messaging?
LINKS
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